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Price Leisure Group

25265 Via De Anza
Laguna Niguel, CA, 92677
(714) 323-3717
Price Leisure Group brings together the talent, technology and experience to support the unique needs of developers, designers, operators and owners in the entertainment and attractions industry.

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Price Leisure Group

  • About
  • Services
    • Project Management
    • Market Research
    • Economic Feasibility
    • Attraction Charrette
    • Operational Planning
    • Design Research
    • Master Planning and Design
    • Architecture & Engineering
    • Construction Management
  • Strategic Partners
    • JB Research
    • David A. Price Architects Inc.
    • Larry Tuch
  • Contact
Book Cover.jpg

Economic Feasibility

"Guessing is dysfunctional, ignoring prior experience is denial.  Using valid numbers to project performance is rational."  - Quote from Harrison "Buzz" Price

Best known as the man who did the first viability studies for Walt Disney's projects, including Disneyland, Harrison "Buzz" Price is credited with founding the feasibility analysis segment of the attractions industry.  The Price Leisure Group applies the Roller Coaster Math approach learned from David Price's father who was the acknowledged dean of recreational economics consultants, having conducted all of the site location and economic feasibility studies of Disneyland and Disney World.

Economic Feasibility

"Guessing is dysfunctional, ignoring prior experience is denial.  Using valid numbers to project performance is rational."  - Quote from Harrison "Buzz" Price

Best known as the man who did the first viability studies for Walt Disney's projects, including Disneyland, Harrison "Buzz" Price is credited with founding the feasibility analysis segment of the attractions industry.  The Price Leisure Group applies the Roller Coaster Math approach learned from David Price's father who was the acknowledged dean of recreational economics consultants, having conducted all of the site location and economic feasibility studies of Disneyland and Disney World.

Book Cover.jpg
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